CONTINUANCE



From the time of his introduction to the international art world through his contact with Fluxus in the early 1960s, Beuys evolved into a true multimedia artist--before the term had cachet. As he embraced the medium of performance and the use of electronic media to explore the conceptual ground of communication--the processes of thought and language, the polarities of sound and silence--he continued to produce powerful works of visual art. In constantly combining and recombining these media as vehicles for his ideas, he marked new ground in each of these areas, and in the "Fluxus" terrain of intermedia.

 

Beuys became a well-known international artist in the 1970s, and his work was exhibited in museums in Europe, the United States, Japan, and Australia. He also became a media icon, partly of his own making, constantly being photographed and videotaped--and he used his media persona to promote the ideological causes that drove his artistic career. Although he continued to make art as a vehicle to bring about discourse, in his later career his interest in communication shifted from the conceptual to the pragmatic--his imperative focus now on political activism and educational reform. His actions became lectures in which he directly addressed his audiences, often using the blackboard as a demonstrative tool. Perhaps he finally had erased the line between art and life.

 

Beuys pursued the idea that society itself is not an abstract entity but an art form--in constant flux--and capable of being "sculpted." His involvement in the fields of politics and education in order to effect real change reflected his goal to sculpt the social body. To this end, Beuys established the Referendum for Direct Democracy in 1970 and the Free International University (FIU) in 1971, traveling in Western Europe and the U.S. to establish branches of the FIU--a university that would admit all students and function outside of the existing academic system. Beuys' political and ecological activism helped to found Germany's Greens. Begun in 1982, Beuys created a living, ongoing artwork through the installation City-Reforestation Instead of City-Administration 7,000 Oaks.

 

 

In 1985, near the end of his life, Beuys reiterated the fundamental connection between thought, language, art, and evolution that persisted as fundamental elements of his Weltanschauung (world view):

 

"The expanded concept of art is not a theory but a way of proceeding which says that the inner eye is very much more crucial than the external images that develop anyway. The precondition for good outward pictures, which can also be hung in museums, is that the inner image, the thought-form, the structure of thought, imagination, and feeling, has the quality required of a corresponding picture. I therefore shift the picture back to its place of origin. I go back to the sentence: In the beginning was the word. The word is a form. That is the evolutionary principle as such. This principle of evolution must spring out of man." [27]
-Joseph Beuys, 1985


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