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DESCRIPTION:Michael Lejeune is charged with “making public transportatio
 n cool\,” a not-so-easy task in the car culture of sprawling Los Angeles
 . As creative director of LA Metro\, Lejeune heads a studio with a staff o
 f more than 20\, applying design strategy and thinking to the nation’s t
 hird largest transit agency\, which serves some 1.5 million people each da
 y. Their projects\, ranging from wayfinding systems\, schedules\, and maps
  to vehicle identity graphics and advertising campaigns to promote ridersh
 ip\, have been honored with more than 80 awards. This mix of consistent de
 sign standards\, commonsense approaches to complex information\, and engag
 ing communications strategies has made LA Metro a standout in the public s
 ector for embracing design and the capabilities of in-house teams.\nThis l
 ecture will be webcast live and archived on the Walker Channel (channel.wa
 lkerart.org).
LOCATION:Walker Cinema\n
SUMMARY:Insights: Michael Lejeune\, Metro Design Studio\, Los Angeles
URL:http://www.walkerart.org/calendar/2012/insights-michael-lejeune-metro-
 design-studio
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